Cookie Policy
This Cookie Policy describes how McDavid USA (“McDavid”) uses cookies and similar tracking technologies when you use our sites, apps, and when you otherwise interact with us (collectively, the “Services”). This Cookie Policy is part of, and should be read in conjunction with, our Privacy Policy. If you have any questions, please contact us in accordance with the “Contact Us” section of our Privacy Policy.
A. What Are Cookies?
We use cookies and other tracking technologies (collectively referred to as “cookies”) on our website. Cookies are small files created by websites, that reside on your mobile device or computer’s hard drive and that store information about your use of a particular website. When you access our Services, we use cookies and other tracking technologies to serve a variety of functions, including to:
- Estimate our audience size and usage patterns;
- Store information about your preferences, allowing us to customize our Services according to your individual needs;
- Contact you to provide you with information or services that you request from us;
- Advertise new content, events, and services that relate to your interests;
- Provide you with more personalized content that is most relevant to your interest areas; and
- Recognize when you return to our Services.
We set some cookies ourselves and others are set by third parties. You can manage your cookie preferences as described in the “Managing Your Cookies” section below.
B. Types of Cookies and Their Functions
The following chart lists the different types of cookies that we and our service providers use on the Services, examples of who serves those cookies and links to the privacy notices, and opt-out information of those cookie servers. Because the specific cookies we use may vary over time, as well as differ by the specific page you are browsing, the below chart is illustrative only.
| Types of Cookies | Purpose | Who serves (for example) |
| Essential | These cookies are required for the operation of the Services and enable you to move around the Services and use its features. Disabling these cookies can negatively impact the performance of Services. |
McDavid |
| Functionality | These cookies are used to recognize you when you return to the Services. This enables us to personalize content for you and remember your preferences. These cookies also enable your interactions with the Services such as emailing us and customer support chat. | |
| Analytics, Performance, and Research | These cookies, beacons, and pixels allow us to analyze activities on the Services. They can be used to improve the functioning of the Services. For example, these cookies recognize and count the number of visitors and see how they move around the Services. Analytics cookies also help us measure the performance of our advertising campaigns to help us improve them and to optimize the content on the Services for those who engage with our advertising. |
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| Social Networking | These cookies are used to enable you to share pages and content that you find interesting on our Services through third-party social networking and other websites. These cookies may also be used for advertising purposes. | |
| Advertising | These cookies and pixels are used to deliver relevant ads, track ad campaign performance, or track email marketing. |
We do not use analytical tools in a manner that discloses to third parties that a specific person viewed specific video materials.
C. Cookie Retention Period
Some cookies operate from the time you visit the Services until the end of that particular browsing session. These cookies, which are called “session cookies,” expire and are automatically deleted when you close your internet browser.
Some cookies will stay on your device between browsing sessions and will not expire or automatically delete when you close your internet browser. These cookies are called “persistent cookies” and the length of time they will remain on your device will vary from cookie to cookie. Persistent cookies are used for a number of purposes, such as storing your preferences so that they are available for your next visit and to keep a more accurate account of how often you visit the Services, how your use of the Services may change over time, and the effectiveness of advertising efforts.
D. Managing Your Cookies
It may be possible to block cookies by changing your internet browser settings to refuse all or some cookies. If you choose to block all cookies (including essential cookies), you may not be able to access all or parts of the Services.
You can find out more about cookies and how to manage them by visiting https://ico.org.uk/for-the-public/online/cookies/.
To exercise your right to opt out of targeted advertising, please click on the Your Privacy Choices button in the cookie banner [on the bottom left corner of the site]. Please note that the use of certain popup blockers or privacy settings can impact the functionality and visibility of the Your Privacy Choices button.
Please note this does not mean that you will see less advertising when you visit our website, the only effect is that the advertising will be less relevant to you.
E. Do Not Track Signals:
Some web browsers may transmit signals to websites with which the browser communicates, telling the site not to follow its online movements. Our site recognizes the Global Privacy Control (GPC).